By IANSlife
New Delhi, March 19 (IANSlife): The day is when our skin needs the most attention – sun exposure, long hours of air conditioning at work and a variety of other external factors all contribute to skin problems! Following the success of its highly effective serums, Nykaa SKINRX enters a new category by introducing a new line of Daytime Moisturizers for Normal to Dry Skin.
The moisturizer formulation is meticulously crafted to ensure high performance efficacy, taking your day care regimen to the next level. This multitasking product with 3-in-1 benefits is available in two variants – Vitamin C and Niacinamide. It hydrates, targets skin concerns such as blemishes, acne marks, hyperpigmentation and dullness, and protects against sun damage with an SPF 15.
Daytime moisturizers, a great ally of face serum, go above and beyond to seal in and protect newly achieved radiance. Designed to address common skin concerns of Indian consumers, the moisturizers contain a blend of effective ingredients that heal and nourish skin on multiple fronts, filling every layer of skin with long-lasting plumping moisture for a dewy glow. The formula is lightweight and luxuriously hydrates the skin without leaving a greasy, shiny or heavy residue. All you have to do to achieve healthy skin is dot, massage and moisturize. The dermatologically tested product is clean and extremely safe for anyone over the age of 16.
Nykaa SKINRX 5% Niacinamide Day Moisturizer is a science-backed solution that provides the ultimate hydration while reducing dark spots, blemishes and acne marks on normal to dry skin. It contains a powerful blend of 5% niacinamide, zinc and alpha arbutin. Niacinamide, also known as vitamin B3, is a water-soluble vitamin that benefits the skin by brightening it, reducing the appearance of large pores and regulating oil production. It’s basically a genie in a bottle!
Nykaa SKINRX Vitamin C Day Moisturizer for Normal to Dry Skin provides maximum hydration while eliminating dullness, hyperpigmentation and revealing a radiant glow. It contains four types of vitamin C – ethylascorbic acid, sodium ascorbyl phosphate, Kakadu plum and amla – making it the perfect potion for achieving a luminous, youthful glow.
Reena Chabbra, CEO of Nykaa Brands “A moisturizer is essential to a skincare regimen and is one of the fastest growing categories.” With such a positive response to our Nykaa SKINRX serums, we’ve expanded the portfolio to include daytime moisturizers to boost the effectiveness of a skincare routine. Our initial offering includes vitamin C and niacinamide, two powerful active ingredients that provide consumers with targeted skin solutions. With Nykaa SKINRX, we aim to deliver a skincare line containing scientifically proven, internationally recognized and extensively researched active ingredients for real, visible results.”
Nykaa SKINRX is travel-friendly, dermatologically tested, and is fragrance, alcohol, SLS, paraben, and cruelty free. The collection will be available on Nykaa website/app and in stores across India and is priced above INR 399.